Health of Business, Business of Health

Are you doing everything you can imagine to market your practice? The present paradigm includes lectures, networking, asking patients to refer family, a nice website, meeting a lot of people and making beautiful advertising postcards. Is this working for you? It is not for many - why not?

The one key factor in the success of any clinic is highly satisfied and motivated clients. We strongly believe the majority of clients are won or lost in the first visit, and from the first visit to the 15th, how and what you do defines how busy you will be and for how long. Add to this a very special and unique tool that will allow you to clarify marketing positioning and develop strategies in maximizing your position will truly make your clinic a place where people “want” to go for their health needs.

Clinical success will be your best marketing tool. But you need to have the patient in your office consistently for that to happen. The First ContactTM will be presented in detail as will the overview of a presentation that can be used for all speaking engagements. Use a potential patient’s first impression as an opportunity to be a win-win situation.

Highlights:

• Without patients you have no business. In this session develop your response to the most important question any entrepreneur has to answer “why me”.

• In order to maximize your position in the community you need to listen and adjust to what the community is saying. We have the tool that will provide a very clear understanding on what you need to become unique in your community.

• Develop a marketing foundation that will be the cornerstone of all your marketing strategies.

• Develop and incorporate a general presentation model and strategy that can effectively be used in any setting to increase your clientele.